Email and SMS campaigns have been around for over 10 years. Consumers and recipients appreciate and respond to something new and innovative. The MediaMessage Rich Media Messaging system allows for exciting and fresh campaigns that deliver a message using video, audio and graphics.

MediaMessage is a rich message messaging system that allows companies and brands to distribute rich media messages via email or sms. MediaMessage takes the hassle out sending multimedia in email or SMS messages, and makes it easy for the web or mobile users to view rich media content such as videos and music.

All that is required is an opt-in database of email addresses or mobile numbers, as well as the piece of rich media that needs to be sent out. MediaMessage takes care of the complexities behind making the rich media item viewable on the web and / or thousands of mobile phones and devices. Messages are scheduled to be sent at a specific time or over a specific period, and mediamessage sends and tracks the messages, including bounce rates, open rates, click-through rates, specific devices used, and more.

The philosophy behind MediaMessage is to use technology that is already available to millions of consumers in order to make viewing of rich media as simple as possible. The idea is not to make assumptions about an end-user's device beforehand, but only once that device accesses the service.